Advanced Hearing & Balance Center - Plano

1780 W McDermott Dr Ste 200 Allen, TX 75013
(972) 961-3498


Photo of Marilyn Hinrichs, AuD, CCC-A, FAAA, CAOHC from Advanced Hearing & Balance Center - Plano

Marilyn Hinrichs,


Dr. Hinrichs founded Advanced Hearing Center in 1995 with a passion to help people stay connected with the world around them. She specializes in the auditory and vestibular systems, working with patients who suffer from balance disorders (dizziness/vertigo), hearing loss, deafness, tinnitus and auditory processing disorders. Dr. Hinrichs donates her time fitting hearing aids and providing audiology services to children in need within the Dallas/Fort Worth metroplex so that they are able to learn and develop speech and language skills normally.

Dr. Hinrichs earned her Bachelor of Science degree from Texas Woman's University, her Master of Science degree in Communication Disorders from The University of Texas at Dallas and her Doctor of Audiology degree from the Arizona School of Health Sciences at Kirksville College of Osteopathic Medicine.

She enjoys reading, working out, traveling and spending time with her family and her dogs.


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Healthy Hearing posts all positive and negative reviews that meet publishing criteria.

Read 415 verified patient reviews for Advanced Hearing & Balance Center - Plano! Their average review score is 4.93 () from 415 reviews.

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“Came in for my yearly check up this morning & saw Dr. Bobo for the first time. I’ve had my “aids” or as I like to call them “my ears” for two years. Recently I started to have some difficulty with loud noise & crowds. Dr. Bobo listen to me & told me what she thought was happing. After the test she said her first thought were correct, about what was causing the issues & different options to get some relief. She answered all my questions, didn’t rush through my appointment Yes, she is a doctor that listens & cares about her patients! I would recommend anyone with a hearing issue to go see her. She tells you what it is & does not try to sell you something that is not the best for you! The entire staff at AHBC is excellent, friendly & helpful. Do yourself a favor & get your hearing checked. I did & I haven’t fallen or injured myself since getting my “ears””

Margie M. of Plano, TX   
05/22/2023    Review submitted online

“I've recommended Advanced Hearing & Balance Center in Plano to everyone I know who asks me, "What did they say?" When I found myself asking this question all the time and unable to conduct telephone conversations, I knew I had to do something. They gave me demos to try first to ensure the technology was right for me. Who knew elevators ding when they arrive at the floor you selected? Oh yeah, everyone but me. So many new sounds that I had to learn to identify, as I'd either never heard them, or it has been so long. It's a whole new world and has brought tears to my eyes numerous times. ”

Nanci L. of Sanger, TX   
09/15/2022    Review submitted online

“A horrible experience! Asked for Dr. Hinrichs,but didn't get her or met her. Not sure if she works there. Wanted a balance and hearing test. Drove an hour to appt. and had both tests. The balance test was very thorough and the audiologist was professional. I was told we "ran out of time" (4:00PM) and I would have to make another appt. to get my hearing test results. I was not willing to make the long round trip again so scheduled with their Grapevine office. Arrived 15 minutes early, as instructed, but office was locked. I waited outside until the audiologist finished with a client and I was then allowed to sit in the waiting room. I was given a sheet of paper showing my hearing loss graph and she then proceeded to try to sell me new hearing aids. She didn't know the price with my insurance discount, but said she would get back to me "in a few days"'s been 3 weeks and I haven't heard. Asked if my Phonak aids could be adjusted and she said it would cost $1,000. Told her I didn't want to spend that much and will buy new. A computer tech then arrived to address a internal issue and I was moved back to the waiting area...then I left!”

David O.   
12/17/2021    Review submitted online

“Dr. Hinrichs and her staff were extremely knowledgeable and put my mind at ease when deciding to proceed with hearing aids. The entire staff has been with me every step of the way and I would recommend this clinic to anyone with hearing issues. ”

Delores F. of Duncanville, TX   
06/12/2020    Review submitted online

“Friendly, courteous, professional. ”

David A. of Plano, TX   
03/03/2020    Review received via mail

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Clinic details

Respect Your Ears

Our audiologists and staff are committed to providing personalized hearing and balance services for the prevention, identification, treatment and rehabilitation of these disorders in our community of Plano, TX. and surrounding areas. Your evaluation will be specific to your own case history, lifestyle and needs. We take the time to answer your questions and explain your hearing loss and treatment options. At Advanced Hearing Center, we offer a wide variety of hearing instruments to guarantee that you receive the very best option for your hearing treatment.

Call or visit one of our two locations:

1340 S. Main Street, Ste. 190 Grapevine, TX  76051

5052 Tennyson Parkway, Ste. 100 Plano, TX  75024

Hearing care services

At Advanced Hearing Center, we provide the Dallas metro area with complete hearing services from newborn to geriatrics including:

  • Adult and Pediatric Diagnostic Hearing Testing
  • Adult and Pediatric Diagnostic Vestibular Testing
  • Auditory Brainstem Response (screening, threshold and neurodiagnostic)
  • Central Auditory Processing Disorder Testing (screening/diagnostic) & Rehabilitation
  • Hearing aid fitting/dispensing and sales
  • Hearing aid programming
  • Bluetooth and rechargeable Hearing aids
  • Hearing aid batteries and accessory sales
  • Ear wax management (specialized irrigation equipment)
  • Tinnitus (ringing/buzzing in ears) evaluation and management
  • Real ear measurement
  • Hearing aid cleanings and maintenance
  • Custom ear products; earmolds, earplugs, musician earplugs, etc.
  • Assistive listening devices


(972) 961-3498

Hours of operation

Monday8 am - 5 pm
by appointment
Tuesday8 am - 5 pm
by appointment
Wednesday8 am - 5 pm
by appointment
Thursday8 am - 5 pm
by appointment
Friday8 am - 5 pm
by appointment

Clinic links

Accepted forms of payment

  • Visa
  • MasterCard
  • American Express
  • Discover
  • Cash
  • Check
  • Debit
  • Financing available for those who qualify
  • Insurance accepted, please call for details
Disclaimer: This clinic profile is for general information purposes only.
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