Florence Hearing Health Care

Open now! 9:00 am - 4:00 pm
190 Nonotuck St Ste 102 Florence, MA 01062
(413) 667-4058

A message from Florence Hearing Health Care about COVID-19:

Please rest assured that Florence Hearing Health Care will closely monitor and follow all CDC and Massachusetts guidelines to ensure our patients and staff are safe. See our website for specific details of our COVID-19 protocols which include use of masks, temperature screenings, and disinfecting of all spaces and equipment between patients. Please call for more information.


Photo of Jennifer Sowards, AuD, FAAA, CCC-A from Florence Hearing Health Care

Jennifer Sowards,


Dr. Jennifer Sowards is a Massachusetts licensed audiologist. She has an exceptional understanding of hearing loss and the challenges it poses having had hearing loss since the age of 6. Dr. Sowards is knowledgeable in the latest technology in hearing aids and devices. She holds a Certificate of Clinical Competence in Audiology from the American Speech Language Hearing Association and is a fellow of the American Academy of Audiology as well as the Academy of Doctors of Audiology. She earned a Bachelor’s degree from the University of Kentucky in Communication Disorders and a Doctorate in Audiology from the University of Louisville.


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Healthy Hearing posts all positive and negative reviews that meet publishing criteria.

Read 64 verified patient reviews for Florence Hearing Health Care! Their average review score is 4.98 () from 64 reviews.

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“I am a long time hearing aid user and the care that was shown to me in selection of the best bi-cross for me was excellent. The follow-up visit was meticulous. I have not had such compassionate care since I began using hearing aids. I also second the many comments about the staff and their responsiveness. This is the best plae to go in the Valley for excellent hearing care.”

DIANE P. of Florence, MA   
04/17/2022    Review submitted online

“I was evaluated for hearing loss and tinnitus by Dr. Niemi. I am so happy I chose this provider. Dr. Niemi walked me through every step from my assessment. She explained the results of my testing, options for next steps, the process for fitting of my hearing aids and provided follow-up calls and a visit. She clearly explained everything and I was at ease going through this new journey in my life. Lastly, I am so pleased that I can hear so much better with my new hearing aids. I can't say enough about Dr. Niemi and the staff at Florence Hearing Health Care Center.”

Nancy B. of Belchertown, MA   
02/01/2022    Review submitted online

“I had a previous experience with an audiologist which was totally unsatisfactory. A very good friend recommended Florence Hearing Health Care and the difference in my experience was huge. Everything was carefully explained to me, all my questions were answered directly and completely, and every step in my assessments was fully explained. I was treated with respect, and all the staff listened carefully to all my concerns. ”

Vincent F. of South Hadley, MA   
01/26/2022    Review submitted online

“I knew something was going on with my hearing and started searching for a place to get tested. A friend recommended Florence Hearing.I answered some questions on their website and was surprised at the immediate response. The whole process is relaxed and friendly. The appointments are structured with enough time to address all concerns and questions never rushed. No sales pitch,all options are presented and explained in detail. Florence Hearing was an excellent match for me and I highly recommend them. Thank you Dr. Jen”

Michael R. of Chicopee, MA   
06/19/2021    Review submitted online

“Jennifer and team were a pleasure to work with. They were very attentive and explained the whole process and equipment thoroughly in addition to answering all my questions and concerns. After working with them I came away with a good product and a new lease on life. They opened up the world I lost and forgot about with my hearing loss . I highly recommend them. Thank you Florence Hearing”

Timothy H. of Easthampton, MA   
05/13/2021    Review submitted online

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Clinic details

Better living through better hearing

Florence Hearing Health Care offers comprehensive hearing evaluations and will work with you to find the hearing solution that fits your needs, lifestyle and budget. The staff is trained in the latest technology and offers a complete selection of hearing aids and devices from the top manufacturers. From diagnosis to treatment, and through the life of your hearing instruments, we provide our patients the best care in the industry. 

Hearing care services

Our services include the following:

  • comprehensive hearing evaluations and testing
  • hearing aid sales – latest technology
  • hearing aid dispensing and fittings
  • hearing aid accessories
  • hearing aid service including cleaning, checks, maintenance and repairs
  • custom earmolds and hearing protection
  • hearing aid batteries
  • assistive listening devices
  • tinnitus
  • earwax removal


(413) 667-4058

Hours of operation

Monday9 am - 4 pm
Tuesday9 am - 4 pm
Wednesday9 am - 4 pm
Thursday9 am - 4 pm
Friday9 am - 4 pm
Evening and/or weekend hours available by appointment. Please call to schedule.

Clinic links

Accepted forms of payment

  • Visa
  • MasterCard
  • American Express
  • Discover
  • Cash
  • Check
  • Debit
  • Financing available for those who qualify
  • Insurance accepted, please call for details
Disclaimer: This clinic profile is for general information purposes only.