As a hearing aid wearer himself, Paul Ashbrook opened up Ashbrook Audiology & Hearing Aid Centers Inc. in 2003, and has since expanded to three offices in Martinsville, Danville and Stuart, Va. And his business model is straightforward: "I believe very deeply that you treat people how they want to be treated," Ashbrook said in an email interview. "I refuse to use games and gimmicks, and other advertising ploys to get people in the office. My approach is quite simple. Provide excellent customer service, only the best products on the market and do it at a fair value, from professionals who really care about each patient."
Ashbrook took the career path of becoming an audiologist after being inspired by a neighborhood friend who inherited a gene that caused her to go deaf by the age of 18. As someone who was always interested in helping others, Ashbrook thought there was no better way to spend his life than giving the gift of hearing.
Along with all the pleasures, the career path has not gone without challenges along the way, including "educating the public," Ashbrook said. "Helping them understand and get over this stupid stigma society has placed on folks who have a hearing difficulty. People have no issue seeing you with glasses, yet [people with hearing loss] have a hard time doing anything about their hearing because they are afraid of societal stigmas, admitting to themselves they have a problem or even getting over the fact that they might be seen wearing a hearing aid."
Ashbrook Audiology & Hearing Aid Centers boasts a well-trained staff that offers hearing evaluations, repair and maintenance, screening services for businesses, education seminars and hearing healthcare counseling. Paul Ashbrook and his team strive to get to know patients on a personal level to determine the best style and technology that suits that person's lifestyle. Through efforts to educate the public on all aspects of hearing loss and issues, the folks at Ashbrook Audiology are working to break down barriers to help people improve their interpersonal relationships and bring new technologies to those in need.
"I am a softy anyway," Ashbrook said. "It just warms my heart and brings tears to my eyes when I am able to help someone and see the real positive difference we are able to make in someone's life. And we have many similar stories. We just love what we do."