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Siemens Hearing Instruments Introduces Affordable and Flexible Pure 300

The discreet and subtle Pure product line has been extended to offer another affordable, but sophisticated option to meet the needs of even more wearers.

Siemens Hearing Instruments, Inc., the largest manufacturer of hearing instruments in the world, continues to show their commitment to personalizing solutions for those with hearing loss by launching the new Pure 300 RIC BTE hearing instrument, the newest addition to the Pure family of products.

The tiny Pure 300 is rechargeable, subtle and equipped with a range of valued features in a discreet design. Pure 300 complements the 700 and 500 models to allow wearers to choose an instrument that meets their lifestyle needs.

"Users will have the same combination of a tiny, flexible and discreet hearing instrument that is more affordable than ever," says Dr. Tom Powers, Siemens Hearing Vice President of Audiology and Compliance. "Pure 300 provides yet another option for those with up to moderately severe hearing loss."

The new Pure product includes compatibility with the Siemens TekTM wireless enhancement system. Tek is a Bluetooth® accessory that allows users to stream sound from audio devices such as mobile phones, MP3 players and televisions. It also enables the user to hear wireless compatible devices in both ears - something people without hearing aids cannot do.

The Siemens Healthcare Sector is one of the world's largest suppliers to the healthcare industry. The company is a renowned medical solutions provider with core competence and innovative strength in diagnostic and therapeutic technologies as well as in knowledge engineering, including information technology and system integration. With its laboratory diagnostics acquisitions, Siemens Healthcare is the first integrated healthcare company, bringing together imaging and lab diagnostics, therapy, and healthcare information technology solutions, supplemented by consulting and support services. Siemens Healthcare delivers solutions across the entire continuum of care - from prevention and early detection, to diagnosis, therapy and care. Additionally, Siemens Healthcare is the global market leader in innovative hearing instruments. The company employs around 49,000 people worldwide and operates in 130 countries. In the fiscal year 2008 (Sept. 30), Siemens Healthcare reported sales of €11.2 billion, orders of €11.8 billion, and Sector profit of €1.2 billion.

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