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Hearing Information: Ida Institute Earns 2nd Website Award

Naerum, DK, September 17 - Ida Institute today announced that its website, idainstitute.com, has earned a Standard of Excellence Award in the international WebAward competition for the second year in a row.  Launched in October 2008, idainstitute.com is an international hearing information portal for hearing care professionals around the world. Within the past 12 months, idainstitute.com has hosted more than 20,000 visitors representing 51 countries. 

Ida Institute Website AwardThe multimedia website, which serves as a hub for knowledge dissemination, e-learning and access to Institute seminars, videos, interviews, reports, articles and more, earned honors in the Non Profit Category and was praised by judges for its ease of use and informative content. Sponsored by the Web Marketing Association, the annual WebAward competition recognizes outstanding websites that are judged against Internet standards and peer sites within their industries. 

“By making idainsitute.com an accessible global resource for hearing care professionals and others interested in the human dynamics of hearing loss, we aim to have far-reaching impact that will generate a paradigm shift in hearing care to benefit both hearing care professionals and their patients,” explained Ida Institute Director Lise Lotte Bundesen. “To achieve this goal, we continually update content and enhance features to make idainstitute.com valuable and relevant for hearing care practitioners committed to providing patient-centered care.”

The newest enhancements to idainstitute.com enable visitors to experience key elements of the Institute’s seminars including videos of faculty presentations, post-seminar commentary by participants and Ida Institute staff and access to online tools. The unique website includes an extensive extranet featuring forums and networking platforms for its members. Through the My Ida section, members can share information, experiences and challenges and gain feedback and support from other members. Membership to the website is free. 

About the Ida Institute

Established in 2007 with a grant from the Oticon Foundation, the Ida Institute is as a non-profit independent educational institute located in Copenhagen, Denmark. The Institute seeks to foster a better understanding of the human dynamics of hearing loss from its recognition to its resolution – the patient journey. By serving as a catalyst for knowledge sharing and the development of innovative and practical tools, the Institute assists hearing care professionals in helping hearing impaired people address the physical, psychological and social challenges of hearing loss. For more information, visit www.idainstitute.com.

About the Web Marketing Association

Established in 1997, the Web Marketing Association has set a high standard for Internet marketing and corporate web development on the World Wide Web. The Boston-based organization is staffed by volunteers and is made up of Internet marketing, advertising, PR and design professionals from across the nation. Judges for its 2005 WebAward competition included members of the media, advertising executives, site designers, content providers and webmasters. For more information visit: www.webaward.org.

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