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Rayovac Solidifies Hearing Aid Battery Leadership

Rayovac, the #1 manufacturer of hearing aid batteries in the world, announced new developments to its ProLine Advanced batteries at the recent AudiologyNOW! conference in Boston, Massachusetts.

Proudly the world’s longest lasting hearing aid battery brand with a performance advantage of up to 34% over other mercury free brands, Rayovac is committed to make the best hearing aid battery even better.

“As the market leader, it’s our mission to ensure that technology development from a battery perspective is moving at a pace to support the innovations that are planned for hearing instruments,” said Randy Raymond, Global Sales & Marketing, Rayovac Hearing Aid Batteries. “There is no question that Rayovac’s Mercury Free batteries are simply the best batteries we’ve ever made in terms of supporting the increased current requirements while having capacity, or life, that is superior to competition.”

Rayovac’s new, proprietary formulation and manufacturing processes better equip the batteries to handle the high demands of today’s hearing instruments by providing stable power in high-demand circumstances such as wireless applications. In addition, ProLine Advanced will deliver a longer battery life, something that consumers continue to demand from their hearing aid batteries.

“In a short period of time, we’ve seen an incredible acceleration of advanced features and technologies going into hearing aids. As a result, the demands placed on batteries have escalated tremendously in just a couple of years,” said Raymond. “Our technology roadmaps call for a continuous stream of improvements to ensure the industry can continue to advance the types of high value-added technologies, features and benefits that consumers want in contemporary hearing aids.”

Rayovac continues to make multi-million dollar investments year on year to enhance the performance capabilities of its hearing aid batteries to best serve a market that continues to push the limits of technology.

“It’s a huge challenge but we’re spending millions in our R&D and manufacturing centers to ensure Rayovac will continue to lead the industry in terms of performance, reliability and innovation,” said Raymond. 

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